I love this list for authors! “50 Things Under $50 To Promote Your Book”:
http://amarketingexpert.com/ameblog/uncategorized/fifty-things-under-50-bucks-to-promote-your-book/comment-page-1/

Brace yourself for some straight talk…Sonia Simone’s “7 Harsh Realities of Social Media Marketing”:
http://www.copyblogger.com/harsh-social-media-marketing/

Here are several links specific to Twitter…

J.S. McDougall’s “10 Tweetable Twitter Tips for Book Publishers”:
http://www.jsmcdougall.com/2009/12/ten-tweetable-twitter-tips-for-book-publishers/

Dan Blank, from Digital Book World, “How To Leverage Twitter When You Have Little Time”:
http://digitalbookworld.com/2010/how-to-leverage-twitter-when-you-have-little-time/

Mashable, as mentioned on the panel. Read about all things twitter and more:
http://mashable.com/category/twitter-lists/

Intended for college students, but helpful to all using Twitter “100 Twitter Tools To Help You Meet Your Goals”:
http://www.onlinebestcolleges.com/blog/2009/100-twitter-tools-to-help-you-achieve-all-your-goals/

Recommended by Kelly Leonard, one of tonight’s panelists, “How To Quantify The Reach Of Your Tweet”:
http://tweetreach.com/

About blogging…

Michael Hyatt’s “Do You Make These 10 Mistakes When You Blog?”:
http://michaelhyatt.com/2009/11/do-you-make-these-10-mistakes-when-you-blog.html

Jason Baer’s “How To Match 10 Key Success Metrics To Your Blogging Strategy”:
http://socialmediatoday.com/SMC/179256?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter

Sage advice about what not to so with your blog from Jane Friedman “5 Things That Make Me Stop Reading Websites and Blogs”:
http://writerunboxed.com/2009/12/18/5-things-that-make-me-stop-reading-websites-blogs/

Miscellaneous…

Galley Cat’s “Podcasting Tips for Authors”:
http://www.mediabistro.com/galleycat/web_tech/podcasting_tips_for_authors_153628.asp

Planning your own publicity? This calendar is an amazing resource to make a plan:
http://www.directcontactpr.com/files/files/Publicityplan2010.pdf

Helpful sites mentioned at tonight’s WNBA event…

Yen Cheong’s blog on “news, trends, and tips for book publicists” is a great resource for anyone in the book business:
http://yodiwan.wordpress.com/

Social Network for books. music, movies, and more on the web:
http://getglue.com/

MeetUp “helps groups of people with shared interests plan meetings and form offline clubs in local communities”:
http://www.meetup.com/

Book Movement “serves over 21,000 book clubs”:
http://bookmovement.com/

Good luck to all of you and your book projects!

There are three motivating factors that inpsire most silver surfers to take on the challenge of the computer – the Internet, e-mail, and a desire to not be left behind. Keeping those three objectives in mind, here are my 10 tips on how to successfully bring the computer fearful onboard and, hopefully, enjoy the experience the computer and Internet have to offer:

1) Watch Your Language. You probably shouldn’t cuss at the computer or your student, but that’s not what I mean. Be aware of the words you choose. You’ll lose someone in the first 5 minutes if you speak computer jargon. They don’t need to know computer terms in order to use the computer, so avoid tech talk unless absolutely necessary.

2) What Turns Them On? Before sitting down in front of the computer ask your student what interests them. You want to be able to dazzle them with what the Internet has to offer specific to their needs and interests. What questions would they like answered? What are their hobbies? What is their family into that they would like to know more about?

3) Slow And Steady Wins The Race. Most seniors are not in a rush – you shouldn’t  be either. Assume that you are always going too fast. Take your cues not from the agenda you’ve set for the lesson, but instead the look in the eyes of your student. Eyebrows raised in surprise are good. A furrowed brow and a glazed look are bad. When you see the latter, you need to back up and figure out where you lost your student and start again from there.

4) Shake It Up. Before you even turn on the computer have your student put both hands on the monitor and shake it a little. Take the mouse in your hand and swing it by its tail. It reassures the fearful to know that the computer is just a big plastic box and nothing more. A little levity, with the intimidated, goes a long way.

5) Play Wingman. Your student should start in the driver’s seat from the get go. They do all the hands-on controlling of the experience starting with turning the computer on. Think basic, basic, basic and assume they don’t know anything, but can learn everything.

6) Conquer The Mouse. Any activity on the computer can be broken down into step-by-step instructions to be practiced until the steps become habitual. But, until the mouse is conquered, a newbie can’t practice the steps. Your first teaching session may only be about hand position, single-clicking, double-clicking, and clicking and dragging. The best way to practice all of these skills is by playing Solitaire. (I kid you not.) Be patient, reassuring, and sing their praises when they get it right.

7) Take A Break. There’s a limit to how much anyone can absorb. No matter how far you’ve gotten, stop after 45 minutes. Use a 15 minute break to talk about the importance of good posture, what websites you find fun, or chat about the weather. You’ll know you can return to the lesson when you see your student relax.

A 3-Step Method. Repetition helps us remember. Do everything three times. The first time they do it is hands on. The second time they do it is to take notes. The third time they do it is to follow their notes to be sure the notes are clear without your guiding them. Example: To access the Internet and visit a website: With their hand on the mouse you instruct them to 1) double-click on the icon to access the Internet. Next have them 2) single-click in the website address box to highlight and 3) type in a website address. Lastly they should 4) depress and release the Enter/Return key. Four simple steps. Do it, write it, and do it again.

9) It’s Not Their Fault. When the time comes, and it will, that a website is hard to navigate, place blame where it belongs. Shame on web designers and computer manufacturers. This could all be much easier if those who designed the computer and websites took into consideration user issues. Relieve your student from feeling inadequate by pointing out the flaws in design and usability.

10) Give Homework. Inspire your student to get on the computer for just 15 minutes a day to practice what you’ve worked on together. It is through short, daily visits to the computer that they will be able to conquer the beast.

There are few things in life as satisfying as when you help someone get over their fear – unless you’re the one getting over your fear. That is even more satisfying.

That’s where my first bit of advice to you comes in . . . Have a pad of paper and a pen beside your computer at all times. As you have a revelation about how to do something, write it down then and there. It is so easy to forget. Also, if something seems amiss, make a note of what you were doing when the computer misbehaved. Does it always happen when you use a particular program, on the Internet, e-mailing, or at a certain time of day? All of that information becomes very helpful in the diagnosis of a problem.

Here’s my second bit of advice . . . Play with your computer. The only way I really became comfortable with the computer was to spend time with it. Make a point of using it every day, even if for only ten minutes of Solitaire or to check the weather. Every time you touch the computer you get closer to being master of the beast.

For over a decade I’ve taught computers to those over 50. So, if the computer intimidates you, I completely understand. If there are times you feel you want to throw in the towel and never turn on a computer again, I’ve seen it before. If the Internet seems like a scary place to visit, I won’t disagree. But, I won’t allow you to think that any of that is about your deficiencies or that you are somehow incapable of using the computer. Computers were designed by geeks who didn’t think about what is best for the user (that is you and me). The fault is not yours, but their’s. You and I, together, will make up for their blunders and ultimately enjoy what the computer and the Internet have to offer.

There is no way that you can’t learn the computer. With all due respect and love to my mother, if my mother can conquer the computer anyone can. Stick with me and we’ll get you there safe and sound.